Welcome to the Lecture Hall World of the Virtual Marketing Center Münsterǃ The Marketing Center Münster‚ part of Münster University's School of Business ＆ Economics‚ is the birthplace of Marketing Science in Germany․ Today it is considered one of the world's leading scholarly think tanks with regard to market-oriented leadership issues․ The MCM hosts several chairs and institutes‚ including the eXperimental Reality Lab alias XRLab＠MCM․ The Virtual MCMs Lecture Hall is the place where professors invite Münster students‚ from Bachelors to M․B․A․s‚ to learn about the powers of market-oriented leadership in lectures‚ seminars‚ and workshops․ The Lecture Hall is also the place in virtuality where Münster professors host international conferences and other events‚ such as the IMMERSIVE-X conference in November 2023․ Enjoy your stay in Münster and make sure to also visit the additional worlds of the Virtual Marketing Center Münster